Tag: business

Evaluation of development of small business in Ukraine at the modern conditions

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. Evaluation of development of small business in Ukraine at the modern conditions//Science online: International Scientific e-zine - 2019. - №2. - https://nauka-online.com/en/publications/ekonomika/2019/2/otsenka-razvitiya-malogo-biznesa-v-ukraine-v-sovremennyh-usloviyah/

Annotation: The article analyzes the structure of domestic entrepreneurship, identifies the share of small enterprises. The obstacles to the development of small businesses have been identified. Based on the analysis, the most attractive areas for small forms of management are determined. Recommendations on the implementation of European experience in overcoming obstacles to small business development in Ukraine are proposed.

Marketing in the network internet as a modern channel of promotion of company

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. Marketing in the network internet as a modern channel of promotion of company//Science online: International Scientific e-zine - 2018. - №12. - https://nauka-online.com/en/publications/ekonomika/2018/12/marketing-v-seti-internet-kak-sovremennyj-kanal-prodvizheniya-kompanii/

Annotation: Theoretical issues of modern marketing are researched. The applied aspects of the use of information marketing in the activity of the enterprise are described for the purpose of its promotion. The peculiarities of the use of information marketing tools for attracting new consumers through the site are described. The tools of information marketing which will allow to receive additional profit from activity of the site are analyzed. The reasons why it is impossible to ignore modern marketing tools while promoting the company is described.

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