Marketing research of the Ukrainian market of juice products
Bibliographic description of the article for the citation:
Алла Дергоусова and Дмитрий Чернышов. Marketing research of the Ukrainian market of juice products//Science online: International Scientific e-zine - 2019. - №10. - https://nauka-online.com/en/publications/economy/2019/10/marketingovye-issledovaniya-ukrainskogo-rynka-sokovoj-produktsii/
Annotation: The article describes the stages of marketing research to analyze the preferences of brands in the Ukrainian juice market. The procedure of marketing researches of consumer preferences is offered and marketing information for development of strategy of positioning is systematized.