Market research of demand on the example of LLC “Investment company MVM”
Bibliographic description of the article for the citation:
Любовь Удовиченко. Market research of demand on the example of LLC “Investment company MVM”//Science online: International Scientific e-zine - 2017. - №12. - https://nauka-online.com/en/publications/ekonomika/2017/12/marketingovye-issledovaniya-sprosa-na-primere-ooo-investitsionnaya-kompaniya-mvm/
Annotation: The article provides consideration of different types of marketing research of demand based on the complex research of the demand on the door furniture of LLC "IC MVM". The article presents recommendations for the applying of certain type of marketing research according to the tasks of the enterprise: qualitative / quantitative researches, researches with primary / secondary information, and researches of consumers / experts as respondents.