The formation of image of the company

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Annotation: The process of the formations of image of the company by special instruments of marketing communications is analysed in the article. In particular, disagreements of using special corporate products are considered. Their classification and features of use in the industrial and consumer markets are offered.

Bibliographic description of the article for the citation:

. The formation of image of the company//Science online: International Scientific e-zine - 2018. - №11. - https://nauka-online.com/en/publications/economy/2018/11/formirovanie-korporativnogo-imidzha-kompanii/

The article was published in: Science online No11 november 2018

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