Bibliographic description of the article for the citation:
Наталія Борецька and Ольга Гудзенко. The strategic management system in higher educational institutions of Ukraine//Science online: International Scientific e-zine - 2020. - №11. - https://nauka-online.com/en/publications/economy/2020/11/sistemy-strategicheskogo-upravleniya-v-vysshih-uchebnyh-zavedeniyah-ukrainy/
Annotation:
The article highlights the approaches to the study of the essence of strategic management and the role of strategic management in the higher education system. It was found that strategic management is a management concept that came into use in the late 60's. One of the main functions of strategic management is flexible regulation and timely change in the structure of the organization.
Strategic management of higher education institutions is a purposeful process dictated by real market conditions, which allows higher education institutions to be competitive
The main tasks of a higher education institution are: meeting the needs of the individual in intellectual, cultural and ethical development through higher and postgraduate professional education; meeting the needs of society and the state in qualified specialists with higher education and scientific and pedagogical staff of higher qualification; organization and carrying out of fundamental and applied scientific researches, other scientific and technical, research and development works, including on problems of education; development of sciences and arts by means of scientific researches and creative activity of scientific and pedagogical workers and students, use of the received results in educational process; training, professional retraining and advanced training of specialists and managers; accumulation, preservation and increase of moral, cultural and scientific values of society; dissemination of knowledge among the population, raising its educational and cultural level.
The article considers the main types of management strategy in higher education, including: innovation strategies, marketing strategies, expansion strategies, stabilization strategy, savings strategy, combined strategies.
The main stages of work on the strategy of higher education institution management are studied, namely: preparatory, strategy development stage, strategy implementation stage, stage of obtaining results and their use.
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