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Financial policy of the corporation
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Bibliographic description of the article for the citation:

. Financial policy of the corporation//Science online: International Scientific e-zine - 2022. - №5. - https://nauka-online.com/en/publications/economy/2022/5/09-10/

Annotation: The article is devoted to the structuring of the financial policy of the corporation. The essence of the financial policy of the corporation, its purpose, tasks and types are considered in the work. Criteria for determining its effectiveness are identified and strategic and tactical aspects are presented. The conducted research and comprehensive analysis of the financial policy of corporations allowed to determine the need for comprehensive and competent development of financial policy based on the analysis of the external and internal environment of the corporation, the interaction of all its levels.

Keywords: corporate financial policy corporation efficiency financial condition financial policy of corporation financial strategy ефективність корпоративна фінансова політика корпоративная финансовая политика корпорація финансовая политика финансовая стратегия финансовое состояние фінансова політика корпорації фінансова стратегія фінансовий стан эффективность
Categories: Economy
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Специфіка поняття «корпоративні медіа»
Author:

Bibliographic description of the article for the citation:

. Специфіка поняття «корпоративні медіа»//Science online: International Scientific e-zine - 2021. - №10. - https://nauka-online.com/en/publications/social-communications/2021/10/05-4/

Annotation: The article is assigned to the end of the main scientific approaches to the term “corporate media”. For the understanding, the term "corporation" is given. Oscillations of the company are not just organizing because they are essentially commercial goals, corporate ZMI can include mass information and non-affiliate organizations. For media companies, the most valuable tool of corporate communication. The functions of the mass information of organizations are not surrounded by advertising and PR, the smell is also a source of new and innovative functions, as well as creative self-realization of sportsmen and clients of companies. The great versatility of the functions of corporate media, the greater the number of previous ones, who are close to journalism, low PR.

Keywords: business communications business press corporate press corporation founder media functions media typology PR - технології PR technologies target audience ділова преса ділові комунікації корпоративна преса корпорація медіа - функції типологія медіа цільова аудиторія
Categories: Social communications
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