Tag: competitiveness

Consumer psychology in automotive transportation: how to ensure a high level of customer satisfaction

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. Consumer psychology in automotive transportation: how to ensure a high level of customer satisfaction//Science online: International Scientific e-zine - 2025. - №6. - https://nauka-online.com/en/publications/other/2025/6/03-34/

Annotation: The article focuses on examining consumer psychology in the automotive transportation sector to identify the key factors influencing customer satisfaction and to develop integrative strategies for enhancing the quality of service provided by transportation companies. The work considers theoretical approaches in consumer psychology, the assessment of client needs and preferences, and practical methods for optimizing operational processes. By using an analysis of other research findings as the methodology, the study investigates the interrelationships among client characteristics, their emotional perception of service, and indicators of organizational efficiency. The results confirm that service personalization, professional development of personnel, the adoption of digital technologies, and efficient feedback management represent the main avenues for improving customer satisfaction. The study fills an existing research gap by integrating psychological and operational aspects of delivering transportation services. The information presented in the article will be of interest to other researchers specializing in consumer psychology and modeling consumer behavior in the context of transportation services, as well as to marketing professionals seeking to incorporate empirical data into developing strategies that enhance customer satisfaction. Furthermore, the material will be valuable for top managers and service quality experts involved in optimizing operational processes and building customer loyalty in the highly competitive automotive transportation industry.

Management of export-import activities of ukrainian enterprises

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. Management of export-import activities of ukrainian enterprises//Science online: International Scientific e-zine - 2024. - №11. - https://nauka-online.com/en/publications/economy/2024/11/03-26/

Annotation: The article explores the features and current aspects of managing the export-import activities of Ukrainian enterprises in the context of globalization. Analyzing the normative and legal regulation of foreign economic activity, special attention is paid to such important documents as the Law on "Foreign Economic Activity," the Customs Code of Ukraine, as well as the influence of international agreements, particularly the World Trade Organization (WTO) and the Association Agreement with the European Union (EU). In particular, the article examines key provisions that define the rules for conducting foreign economic activity in Ukraine, as well as their compliance with international standards and trends. This includes an analysis of customs tariffs, cargo clearance procedures, and the protection of consumer and enterprise rights in international trade. In addition to legal aspects, methods and tools for managing export-import activities are investigated, encompassing organizational, economic, administrative, and socio-psychological aspects. For example, organizational changes in the management structure of enterprises, the implementation of new information technologies, and the improvement of risk management systems related to international operations are considered. Special attention is given to the importance of developing the skills of personnel engaged in foreign economic activities, as well as fostering cultural sensitivity in the context of international relations. As a result of the analysis, it is determined that effective management of export-import operations is a key factor for the successful integration of the national economy into the global market. This contributes to economic growth, enhances the competitiveness of enterprises, and fosters the socio-economic development of the country. In the context of globalization and rapid changes in the international business environment, a strategic approach to managing foreign economic activities is essential for ensuring stable economic development and realizing the competitive advantages of Ukrainian enterprises on the world stage.

Вплив глобалізації та технологій на консалтингову підтримку міжнародного бізнесу

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and . Вплив глобалізації та технологій на консалтингову підтримку міжнародного бізнесу//Science online: International Scientific e-zine - 2023. - №11. - https://nauka-online.com/en/publications/economy/2023/11/08-16/

Annotation: The scientific article reveals the influence of globalization and technologies on the consulting support of international business. The article is aimed at understanding the role of modern consulting in international business. Special attention is paid to the key areas of increasing the efficiency of consulting activities. It is considered which strategies of effective consulting are recommended to be used in the conditions of the modern world.

Трансформація пріоритетів міжнародного бізнесу в умовах світової пандемії COVID-19

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. Трансформація пріоритетів міжнародного бізнесу в умовах світової пандемії COVID-19//Science online: International Scientific e-zine - 2023. - №11. - https://nauka-online.com/en/publications/economy/2023/11/01-25/

Annotation: The article examines the main trends in the transformation of international business during the global pandemic and its impact on business entities. The content of transformational changes that arise in the context of the pandemic is revealed. The factors of transformation of the international system are analyzed.

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