Анотація: (English) The article is devoted to the theory of enclosed cognition and describes in detail how the tactile properties of fabric affect a woman's confidence and self-perception. It examines various sensory characteristics of materials, such as softness, roughness, density, elasticity, weight, and temperature, and their ability to form emotional reactions and cognitive attitudes. The author shows that skin contact with certain textures can enhance a sense of security, inner stability, bodily comfort and social expressiveness. It discusses how clothing, due to its physical properties, activates deep associations, affects behavioral scenarios, the quality of self-attitude and the manifestation of confidence in social situations. The article presents practical conclusions that can be useful for psychology, the fashion industry, and women's well-being.