editor@inter-nauka.com
Личный кабинетStrategic thinking as the key to leadership in B2B sales
Библиографическое описание статьи для цитирования:
Pidlutska Olena. Strategic thinking as the key to leadership in B2B sales//Наука онлайн: Международный научный электронный журнал. - 2023. - №2. - https://nauka-online.com/ru/publications/economy/2023/2/04-36/
Аннотация: (English) The article discusses the importance of strategic thinking in successful B2B sales leadership. It emphasizes the significance of seeing long-term perspectives, analyzing market trends, and adapting business models to changing circumstances. This approach creates a competitive edge and enhances the effectiveness of managing sales teams. Special attention is given to the connection between a leader's strategic vision and their ability to establish trusting relationships with clients and partners. The article notes that a strategic approach fosters a corporate culture that is focused on innovation and sustainable growth.